Husband / Father / Director
Photo by Jen Serena
RICARDO SERENA (or RIC thanks to his Grandmother’s insistence that 3 letter-names are good luck) is a Director and Editor based in Los Angeles. He most recently won his second Emmy Award for Outstanding Promotional Announcement, adding to a long list of recognition for his work in television including Clios and Promax Awards. In addition to commercial and promo work, Ric’s newest short film RADIO SILENCE was a finalist at the 2023 ABFF HBO Short Film Award Showcase and has been recognized with a Jury Award, Audience Award, and Best Director Award in the 2023/24 festival circuit. His 2018 documentary MY INDIANA MUSE garnered five “Best Documentary” awards with over 20 festival screenings.
Prior to directing full-time, Ric was an editor of long form programming. He pivoted to short form editing with a move to the CBS Marketing Department before setting off to start SERENA CREATIVE in 2007 with his lifelong partner & photographer, Jennifer Serena. Though he currently focuses his energy on directing & writing, his editorial instincts will forever be an asset.
He has also earned two Vimeo Staff picks, dabbles in animation, and in 2023 wrote his first feature-length comedy screenplay which he intends to direct.
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